Job Description
Role Summary
Highly motivated and results-driven Medical Representative to join our CVRM team in Kuwait. The primary responsibility of this role is to generate demand for Forxiga within key accounts, while identifying and capitalizing on new business opportunities.
The ideal candidate will possess strong scientific acumen and demonstrate the ability to build strategic, long-term relationships with key decision-makers and relevant stakeholders in the healthcare sector.
What You’ll Do
- Develop account strategy and plans:
- Identify opportunities and strategies to improve the positioning of Forxiga at a local level
- Work with the cross-function team to develop a local strategy and business plan to meet targets and further improve the positioning of Forxiga a local level
- Create deep stakeholder relationships:
- Engage HCPs and medical stakeholders in dialogue about approved indications, product efficacy/safety profiles, and treatment protocols to support on-label prescribing for appropriate patients
- Establish and maintain ongoing, long-term collaborative relationships with stakeholders
- Share stakeholder insight and information within AZ to strengthen relevant activities, e.g., product development, marketing, sales efforts
Build capability and knowledge in the healthcare ecosystem:
- Build knowledge and understanding about overall Forxiga value proposition, and product’s labelled indications and efficacy data among all relevant stakeholders.
- Utilize different communication approaches, techniques, and channels to help build knowledge in the relevant accounts.
- Conduct science-based discussions with the HCP as per the approved indications of Forxiga.
- Arrange multidisciplinary workshops for physicians and other healthcare professionals
- Arrange and coordinate effective speaker programs with physician advocates and KOLs.
Deliver on plans and achieve sales goals on budget
- Drive sales performance and ensure sales forecasts meet or exceed expectations while managing assigned budgets
- Successfully promote the benefits of Forxiga, using fair balance messages and the appropriate mix of promotional tools
- Ensure Forxiga is optimally utilized in line with national/local guidelines and the product license
Corporate responsibility:
- Successfully complete all training requirements, including product examinations
- Comply with all external regulations and internal policies
- Maintains highest ethical standards and works in a spirit of AstraZeneca Code of Ethics, following rules & norms set by corporate policies
- Ensures that all conducted activities are done in accordance with local legislation and corporate standards.
- Timely reports (as per respective procedures): health/environment/wellbeing related accidents; adverse events that you became aware of; change in status of your Conflict of Interest.
Only applications in Kuwait will be considered.
Essential For The Role
- 2+ years of Sales experience with a sound knowledge of account management.
- Proven track record in influencing the stakeholder decision-making process in an ecosystem with multiple influential players / decision makers, with proven track record of creating value in complex DMU
- Proven demonstration of successful working in complex cross functional teams
- Patient centricity
- Customer value proposition
- Cross functional engagement
- Business Acumen
- Impact and Influence
- Decision making and problem solving
Desirable for the role
- Key Account management expertise.
- Healthcare bachelor’s degree.